Print and television campaign for Sussex Trust’s Solo Account. The creative explored better things you could be doing instead of juggling multiple accounts—because when checking, savings, and high interest live in one place, banking doesn’t get in the way.
Sussex Trust's Solo Account TV Commercials
Solo Account TV Commercial (Series)
"Dancers" :30
Music: Fast-paced track with a driving beat throughout.
(Open on a vintage clip of a couple dancing the jitterbug.)
(A fast-cut montage of vintage and modern footage—dancers, carnival rides, feats of strength, and poolside lounging—showcases all the better ways to spend your time.)
Music: Slows briefly on a relaxed poolside moment.
Anncr. (VO): “With all the ways you can spend your time, wouldn’t you rather take care of your banking? We didn’t think so.”
Music: Snaps back to full speed.
(Cut back to the dancing couple.)
Super: Solo Account tagline
Anncr. (VO): Solo from Sussex Trust. Checking, savings, and interest all in one account.
Logo: Sussex Trust